Paid Digital Advertising
Paid digital advertising is a powerful tool for indie video games by boosting visibility in a crowded market, reaching targeted audiences where they are most active and engaged, and driving consideration of your game.
We'll run data-driven campaigns across platforms including Meta, Reddit, Google, and TikTok that build awareness, grow communities, and funnel players towards following or wishlisting your game, ready for the big launch day.
When paired with strong visuals and smart targeting, ads can significantly increase a game's chances of success—especially during pre-launch and wishlist-building phases.
Paid Digital Advertising
Paid media is the most effective way to reach your target audience and be visible in the places where they are to generate awareness, interest, and sales.
With 10 years of experience in digital marketing and paid social media, you'll be in good hands with campaign set up, tracking implementation and detailed reports with insights to help improve your campaign.
Landing Page & Ad Design
Email marketing, landing pages and the right social media ads are key to hooking your audiences in and persuading them to convert.
Research & Strategy
Working with Indievelopment means I integrate myself as part of the team so you can spend less time worrying about promoting your game and more time making the best game possible.
You'll get a marketing strategy that suits your budget and needs with a realistic and data-driven approach to how we can make your game a success.
Insights & Reporting
Insights and reporting services on your campaign let you know how your budget is being spent and give you valuable data on the steps taken to expose your game to new audiences and monitor key performance indicators.
Influencer Outreach
Tap into content creators and influencers and expose your game to their community. With influencer outreach, we can get your game seen by as many viewers as possible for the launch of your game to keep the momentum going for the launch of your game.
Consultation & Support
I want every game I work on to succeed.
I can provide consultation on social media, Kickstarter campaigns, Steam launches, reward planning, page feedback and more to help improve your campaign's performance.
Percentage Fee Model for Kickstarters
To help indie developers and studios with costs, I'm open to a percentage fee model for Kickstarter campaigns, whereby at the end of the Kickstarter campaign, you only pay for my services once you have received your money from Kickstarter. The percentage fee is determined and negotiated at the start of working together.